A Customer Service Representative at Best Buy suggested to Charles Yu that he change his name in order to join the Best Buy Reward Zone program. Reward Zone is one of those free programs that allows people to accumulate points through purchases towards rewards.
However, the online sign up form would not allow him to sign up because it doesn’t allow a name of less than three characters. Best Buy was also unable to override this and sign him up over the phone. KGO-TV of San Francisco contacted Best Buy on his behalf. They claim they have already made a decision to correct this, but they have no definite timeline for the fix, and are sending Charles a gift card that is meant to tide him over.